My Blog

OK, not the whole world, of course, but the world of digital media and document production – I think they are. Anyone who watched their…

Slow-down in business activity is everywhere, and many of the assumptions leading to our current business plans may not be valid. VCs, among others, are…

Intro to Bootstrapping Bootstrapping, defined in the literature as “starting a business and building it using mostly self-supplied resources”, has become a leading trend, as…

Traditional web and mobile applications rely on extensive use of various types of programming platforms, all requiring experts to design, program, and test the code….

Launching a product these days without a digital marketing strategy is like opening a store and hiding it behind a screen. Customers look for products…

Why it matters In my work with start-ups and innovation teams, I often find the two concepts wrapped into one and managed by the same…